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Conversion #1 - AEO and GPS Offer Wildly Different Strategies

October 25, 2016 Jeff Sward

AEO converts half of their floor to Spring '16 the day after Christmas and a week later GPS has barely started.  Published 1/5/16:

http://seekingalpha.com/article/3789666-american-eagle-gap-offer-wildly-different-strategies-retailers-convert-inventory-fall-winter

← Conversion #2 - Anthropologie Leads The Mall in Transitioning InventoriesThe Gap Sells Down and American Eagle Starts Conversion to Spring '16 - Week 8 →

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